Vega

Product Design in Action: Empowering App Evolution Through User Research and Budget-Conscious Migration 

Worked from 2024 – Present

In short and sweet

The project began with a research plan approved by the business area. We started by interviewing key roles to identify business needs and understand budgetary and technical constraints. Using this input, we conducted user interviews with appraisers, and I was able to accompany one on a field visit. From this research, we compiled a list of usability improvements and new feature ideas and developed a three-phase action plan. Phase one focused on the migration, a restyling, and minor usability adjustments within a limited budget. In phase two, we plan to add smaller new features and larger usability changes, while phase three will include major features. Lastly, we established metrics to validate our hypotheses. So far, we have completed phase one, and we’re gathering data as we prepare to start phase two.

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